Do you have a fashion book published or one in the making? Have you got a manuscript that you have finished but never got around to actually publishing it? Would you like to generate extra income from the content of your fashion book?
Well in this post I share with you some advice on how to take your fashion book and turn it into an online course and use this to generate extra income.
Creating a course is a way of “repurposing content”, to recycle something already written in a different format so that you can squeeze additional income out of the same piece of work.
If done well it can be highly profitable for the fashion author.
There are numerous ways to repurpose your fashion book content and build upon your expertise and experience. For example:
I frequently get asked what other knowledge type products can people with fashion experience make money from online?
It seems that not everyone wants to create an online course just yet but they DO want to monetise their expertise one way or another.
They can see the potential for selling their fashion expertise and knowledge within products. Whilst they work in fashion during the day, their online products can be sold 24/7. That's a bit of a no-brainer.
Back to that question then.
What knowledge type products can people with fashion experience make money from online?
Let's take a look and explore the potential as there's more than you'd think.
First, you have the key ones such as:
At some point, before you even create your course, you’re going to have to decide how and where you’re going to host your course. In other words, you must find a place for it to live. Read this article to get a better understanding of the options available to you.
You'll learn about:
Then at the end of the article I'll tell you where to get some free training to help you get started creating and selling your own online fashion courses.
Every website consists of a collection of files that are hosted on a server somewhere around the world and the pages of the website are accessible through an internet...
If you've been following us for some time you'll know by now that the work we do at We Teach Fashion is primarily focussed on helping you learn how to create and sell online courses. The objective being...for you to generate a second income from your expertise.
But your expertise can also be made to work for you in other ways too that doesn't require you to learn about course creation.
One way is to coach. It's one of the most effective and efficient ways to create an additional revenue stream with very little upfront costs.
You can offer more expensive private 1-on-1 coaching, small group, or as many people as you feel comfortable with supporting. And the technology of Internet chat, webinars, Skype, Zoom, Google Hangouts etc makes coaching online simple and effective.
There will always be a percentage of people that want something more than an online course or book to teach them about certain aspects in your...
It is not the strongest that survives,
nor the most intelligent, but the one
most responsive to change.
As it turned out the person I mentioned below that triggered me to write this post continued with his abuse and attack on me. In the end, I had to block him from seeing my posts. He then chased me down on Facebook and continued his attacks there. The tone of his comments and the language used was beyond someone with a strong view of the fashion design teaching profession and had turned into a personal tirade and rant against me.
Since writing this post I continue to get more fashion subject experts interested in learning how to teach online.
This post is essentially about one man's view why fashion design cannot be taught online and one woman's view why it can! Don't miss this one.
I recently had an exchange of comments on LinkedIn by someone describing themselves as a 'Creative Catalyst' who vehemently held...
For many years since first being published in a Harvard Business Review, it's a generally accepted rule that loyal customers buy more, purchase more often, cost you less to do business with, stay with you longer and are more likely to recommend you to others. So winning and keeping customers is vital to ensure the long-term success of any business.
There are many strategies to build customer loyalty such as building a winning culture in your organisation which I wrote about previously in this post.
You can also educate your customers to help them through the various stages of using your product or service. Offering free online courses are a great way to do this.
Software companies are usually very good at supporting their customers in this way. They know that the more educated their users are the fewer support calls they'll get, the happier the customer is and the fewer complains they'll receive.
The smart consumer will opt to buy from the company that’s...
So you've heard about creating online courses as a means to generate income or build your brand. But what are your options for making it all happen? If you've been following our work for some time you'll know that we've written extensively advising you about the nitty gritty of course creation. Just take a look at our blog.
In this post, though we're zooming out and giving you the broader options so you can see what choices you have apart from the DIY route. We're not going to be selling you on the idea of creating online fashion courses or highlighting all the benefits for you or your business. If you've still need convincing we'll leave that for another time.
Read this post for some great advice to help you determine what's the best route for you to take if creating an online fashion course is on your agenda or might be in the future.
First, we're going to tell you about the four types of people/businesses that create online courses. Then we'll look at the four options you can...
One of the key roles we play in teaching students our fashion subjects is to ensure we engage them throughout our courses AND that we have ways to assess what they have learned. Using interactive elements allows us to achieve both.
When you publish your online fashion course on The Fashion Student Hub you can use interactive elements from a library of Open Source resources available at H5P.org. The content from H5P allows you to create rich and engaging content to your courses for free.
I've summarised them below and later in the post I'll explain how to add them to your own course or website.
If you want to see any of these in action then please go to the H5P.org website, here is the link.
Remember that you should only choose to use an asset and add it to your course if it is going to add value either in improving the overall student experience or it helps achieve a learning objective. In other words, avoid using them just for the novelty...
"Easy peasy lemon squeezy is an elaboration on easy-peasy, meaning“extremely easy or simple.”
We've made it remarkably easy to get your first online fashion course online and selling. We have a complete done for you publishing and hosting service. It means all you have to do is take care of the course content itself so that your students achieve their desired results.
Creating online courses has become big business with a global explosion across thousands of topics. But normally when you choose a hosting partner to host your content or a platform where you'll manage everything about your courses yourself, there's always a steep learning curve to get your courses published and online for sale. After all, these are software services letting you manage your assets or courses online so technology is involved and for those unfamiliar with the process, it can be daunting. As much as the providers try to make their platforms as user-friendly as...
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