If you've been following us for some time you'll know by now that the work we do at We Teach Fashion is primarily focussed on helping you learn how to create and sell online courses. The objective being...for you to generate a second income from your expertise.
But your expertise can also be made to work for you in other ways too that doesn't require you to learn about course creation.
One way is to coach. It's one of the most effective and efficient ways to create an additional revenue stream with very little upfront costs.
You can offer more expensive private 1-on-1 coaching, small group, or as many people as you feel comfortable with supporting. And the technology of Internet chat, webinars, Skype, Zoom, Google Hangouts etc makes coaching online simple and effective.
There will always be a percentage of people that want something more than an online course or book to teach them about certain aspects in your field. For example, let's say that you've over 15 years of experience as a freelance pattern cutter...think how much you could help advise other people entering pattern cutting for themselves.
Or perhaps you have several years experience as a visual merchandiser, accessory designer, or retail sales manager for a large fashion brand. Your coaching is invaluable in helping others in these areas.
They want the extra help, insights, and accountability which coaching provides. Something that will give them a more a hands-on experience. And if it helps solve their issues they'll be willing to pay you for it.
A coaching experience has to deliver the results if it's to be effective which largely depends upon you as the coach, your ability and willingness to help others and the coaching experience you have developed.
The coaching experience can consist of a combination of different elements such as:
Because of the nature of coaching, your deeper involvement and a more personalised experience for the coachee, coaching typically commands a higher price than an online course.
Your coachees can follow your coaching program either week by week based upon a predetermined agenda you have defined, or it can be tailored entirely based upon they want to achieve as outcomes.
For example My Fashion Business Coach I have two coaching programs. One is designed around life-coaching and the other around business coaching. Both targeted at people from the fashion sector. These are pre-built programs that help coachees transform their businesses or characteristics of their personal lives.
But equally, I could enroll coachees that want coaching support around specific issues that they want to address. In which case nothing is pre-defined and we work directly on their topics. In these cases, your coachees are paying for your time and having coaching calls with you typically once or twice a month.
So if you like the idea of supplementing your income and serving people at a deeper level, coaching is a perfect solution.
Using this feature alongside of a private Facebook Group and weekly calls helps create a personal experience and accelerate progress even faster.
Having a formal coaching certificate isn't mandatory or practically required to coach. Many people especially those that are in any form of management or supervisory position coach their subordinates regularly.
Here are some other things to consider:
Take a look at two examples of what we're offering at myfashionbusinesscoach.com and if you want to know more about becoming a fashion coach yourself then please enter your details below and we'll send you further tips.
A small business coach works on bringing out the best that's already inside their clients. In our small business coaching service, we focus on the "bigger picture" of what it is our coachees want to create for their business and their lifestyle.
We talk about what will keep them motivated to move forward on their dreams, goals and tasks. As a coach we encourage you, support you, celebrate and empathize with you.
Ultimately in small business coaching we create a fool-proof plan for moving forward, and your coach partners with you and supports you in bringing that that plan to completion and success.
So where does consultancy come into play?
Consulting focuses on getting specific projects implemented that will lead to specific business improvements. Consultants will bring specific skills and knowledge to the business that can be applied and taught to you in order to strengthen your business and move it forward.
I like this analogy to help illustrate the difference between coaching and consulting. Let's imagine you are looking to ride a horse.
The fashion sector is enormous. It's undergoing rapid change and there are vast areas underserved by the education sector and private training companies and coaches. People need your know-how and your experience. And people need coaching in all manner of areas that you have experience in.
Get our four FREE training videos to hep you get started and decide what steps to take and what to teach. Watch online now.
Simply enter your details below and we'll email you links to your videos as soon as they're released. You'll get video one immediately.